Consumer Activity on Social Media Sites Dwarfs That of Healthcare Companies, Finds New PwC Study on Social Media in Healthcare
NEW YORK, April 17, 2012 /PRNewswire/ -- Social media is changing the nature of healthcare interaction, and health organizations that ignore this virtual environment may be missing opportunities to engage consumers, according to a new report by the Health Research Institute (HRI) at PwC US entitled, "Social media likes healthcare: From marketing to social business." The report found that social media activity by hospitals, health insurers and pharmaceutical companies is miniscule compared to the activity on community sites.

Pinterest Webinar to Help Entrepreneurs and Professionals Master the Third Most Popular Social Media Site
ATLANTA, April 11, 2012 /PRNewswire/ -- Social Media Marketing University (SMMU) invites business owners and business professionals to a must-attend webinar entitled "From 0 to 40,000+ Pinterest Followers in 5 Weeks: Discover the Right Way to Market for Results on Pinterest." Presented by leading Pinterest expert Debba Haupert, the hour-long event will take place on April 18 at 5 pm EDT and will educate attendees on how to drive traffic, raise brand awareness and drive sales with Pinterest.

Learn How to Unleash the POWER of Social Media Marketing
VANCOUVER, British Columbia, March 29, 2012 /PRNewswire/ -- Unleash the Power of Social Media Marketing: Explosive Proven Strategies to Boost Your Social Media Marketing Campaign by Joe Praveen Sequeira is the definitive guide to taking the social media marketing bull by the horns and driving your business to success with a dynamic, multi-faceted strategy. With everyone from multinational brands to teenagers with lots of free time blogging and posting on Facebook, Twitter and LinkedIn, it can seem deceptively easy to use social media to your advantage.

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